The Complete Digital Badge Master Class

Everything you need to know to plan, design and implement a digital badge program.

This is the only course you will need to develop a world class badge program:

Learn from the developers of one of the world’s leading digital badge programs. With more than 622 minutes of content, this course will help you become an expert in no time. Stream anytime, anywhere, at your own pace. Complete this course in a weekend or over an extended period of time. It’s your choice. Private, live virtual coaching hours will allow you to ask any question you would like and get instant feedback. Downloadable worksheets and references will help you build your program quickly — no need to create your own.

Developed by the most trusted names in the digital badge industry

David Leaser

David Leaser is the co-founder of the Digital Badge Academy. David is the founder of the one of the world’s leading-edge digital credential programs and has nearly 40 years experience developing training programs and IT programs. 

Jim Daniels

Jim Daniels has more than 20 years in education and credential program development. He is broadly recognized for his work and expertise in digital credentialing and badge program development and operations, backed by an an extensive background in technology and education services strategy and execution.

Templates and Worksheets

Your program includes downloadable templates and worksheets to make it easy to create your own badge program. These templates will save you hours of time and frustration and help guide your program to rapid success.

The industry’s most comprehensive program

The industries most comprehensive program

designed to fit your schedule!

Includes more than 10 hours of instruction

Complete all at once or over an extended time period.​

Delivered in a self-paced online format

Enabling you to participate at your own pace at any location.

Mobile-friendly format

Allowing you the freedom to learn from your smartphone or digital tablet.

Learn through a variety of formats

Formats include videos, practice quizzes, presentations, & downloadable resources.

Special live virtual coaching sessions

These live sessions allow you to ask questions from leading badge program authorities.

Certificates of Completion

Earn a certificate of course completion to broadcast your achievement.

"I've learned so much from you!
You're both absolutely remarkable trailblazers!"


Darren Surch

CEO, Interskill Learning

Twenty modules will teach you everything you need to know to develop a world-class program:

  • What is the business value of badges
  • How to build a business case
  • How to think like a futurist
  • How to facilitate change management
  • How to establish an operational framework
  • How to establish governance
  • How to create your team
  • How to pick a badging platform
  • What you need to know about badge design
  • How to navigate data privacy issues
  • How to establish partnerships and alliances
  • How to measure your success
  • How to build a communications plan
  • How to align badges to learning & development
  • How to launch your program
  • What you need to do post-launch

Stay Informed

Mobile friendly!

Learn anytime, anywhere from your desktop computer,  your tablet or your mobile phone.

What you will learn:

Lesson 1: Getting started
  • Navigating to ensure you get the most value from your learning experience.
  • How flip cards and lesson quizzes and downloadable worksheets and templates. work
  • How to access links to valuable reference materials
  • How to schedule coaching hours with the instructors
  • How to earn your professional certificate is also provided in this lesson
Lesson 2: What is a digital badge?
  • What is a digital badge?
  • Definitions
  • Why Open Badges?
  • What is inside a badge?
  • What are credentials?
  • Digital badges vs. certifications and certificates
  • How does it work?
  • Anatomy of a badge: The complete visual overview
  • How do Open Standards work?
Lesson 3: The business value of badges
  • How to understand and describe the value of badges to an organization.
  • How to develop use cases
  • How to develop a progression strategy
  • How stackable credentials programs will increase your programs value
  • Eight benefits of an incremental badge program
  • How to create a program which is "future proof" and aligned to your existing and future needs
Lesson 4: Building the business case
  • Start with why?
  • Identify primary types of activities
  • Document intended value
  • Establish your credential framework
  • Create measures of success
  • Establish expected costs and resources
  • Develop compelling storyline on value
  • Gain executive commitment and sponsorship
  • Identify key stakeholders and blockers
  • Establish timelines for pilot implementation
Lesson 5: Case Study: Enterprise Digital Badge Program
  • Why they created a digital badge program
  • What model did they use?
  • The pilot and early use cases
  • Early results
  • Expanding the program beyond the pilot
  • Value to the business units
  • Lessons learned
Lesson 6: Think like a futurist
  • Why urgency is important
  • Paint a vision
  • Pick a powerful team
  • Create a shiny object
  • Be prepared to pivot
  • Make it essential
  • Accept rejection
  • Most people are not visionary
Lesson 7: Organizational Change Management
  • What is OCM?
  • OCM in four steps
  • How to establish communication
  • How to avoid failure
  • Managing resistance
Lesson 8: Establishing an operational framework
  • Eight elements of a digital badging framework
  • Optimizing your organizational alignment
Lesson 9: Establishing governance
  • Introduction to governance
  • What is credential program governance?
  • Establishing a program governance team
  • Value and benefits of governance
  • Designing the governance operating model
  • Implementing and managing governance
Lesson 10: Establishing a team
  • How the activities you will badge will determine your organizational structure
  • Determining your operational workstreams
  • Writing the job descriptions
Lesson 11: A Day in the Life
  • Actions a badge issuer takes during a typical day​
  • Using a template to develop your badges​
  • How badges fit into an overall career progression strategy
Lesson 12: Platform and infrastructure
  • What elements you must consider
  • Build vs. buy
  • Benefits of Open Standards
  • Why your platform should be brand neutral
Lesson 13: Self-service portal design
  • Establishing the rationale
  • Define your audience
  • Elements of a good portal design
  • Promoting the portal
Lesson 14: Badge design language
  • Establishing your definitions
  • Create a visual guide
  • Define customization guidelines
Lesson 15: Data Privacy
  • Elements of a data privacy agreement
  • Where and when to share your data privacy policy
  • Ensure data privacy is prioritized
Lesson 16: Partnerships and alliances
  • Who can you partner with?
  • What type of relationships you might have
  • What agreements should you have?
  • Badging considerations
  • Partner management
Lesson 17: Measurements of Success
  • Determine what you are trying to achieve
  • Determine the way you will determine if you have succeeded
  • Establish a measurement system
  • Stakeholder communications
Lesson 18: Communications plan development and execution
  • Establish your topline message
  • Create a differentiation statement
  • Categories of personas
  • Segment your audience
  • Address pain points
  • Develop an asset library
  • Establish a regular cadence for communications
Lesson 19: Badge alignment to Learning and Development
  • How badge data aligns to real-world occupations and your Learning &
  • Development program
  • What metadata you should include in your badge
  • How badges fit into a holistic learning and development strategy
Lesson 20: Go Live and post-Launch activities
  • Establis
  • Go-live checklist
  • What to expect following launch
  • Post-launch communications
  • Common support needs
  • Program health checks

Private coaching!

Your program includes private coaching hours, delivered as a web conference. You can ask any questions you would like to help you build a successful program.

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