Our vision
To provide the most comprehensive and trusted program in the industry
We spent years developing the most influential digital badge program in the industry. We have a passion for helping people, and we believe digital badges are a way to elevate people, guide and motivate students and democratize the labor market.
We decided to put everything we know into this master class, everything we learned from successes and mistakes, to help you develop a world-class digital badge program in record time.
We designed this program knowing you are stretched for time, so each module is short and can be completed at your own pace. You can complete this course in a weekend or over an extended period of time. It’s your choice. Private, live virtual coaching hours will allow you to ask any question you would like and get instant feedback. Downloadable worksheets and references will help you build your program quickly — no need to create your own.
Expert instructors
We have the expertise to provide you with everything you need to know, from business design to marketing, operations and measuring your success
Jim Daniels is a seasoned education and credentialing expert with over 30 years of experience. He's a leading voice in digital credentialing, renowned for his expertise in developing and implementing high-impact badge programs.
Jim's deep understanding of technology and education services strategy stems from a successful track record of building and scaling innovative programs. In 2015, he worked in partnership with fellow Digital Badge Academy co-founder David Leaser to spearhead the development and growth of IBM’s award winning digital credentialing program, achieving remarkable success and establishing a benchmark for the industry.
At Digital Badge Academy, Jim leverages his extensive experience to guide organizations across diverse sectors to develop and launch high impact digital credentialing programs. Over the past several years, Jim has provided expert consultation and coaching to organizations including Amazon Web Services (AWS) American Express, Boston Consulting Group (BSG), Deloitte, ForgeRock, IBM, Mazda, Merck, Pricewaterhouse Coopers (PwC), Walmart, and many more, in realizing the full potential of digital credentials. He helps organizations design and manage effective badge programs that drive business value, enhance employee development, and empower individuals with valuable skills.
Jim holds an A.A.S. in Electronics Engineering from Nashville State Community College and a B.S. in Business Administration from Purdue University Global (formerly Kaplan University). He actively contributes to the professional community, serving as an advisory member for Credential as You Go, USF's Muma College of Business and actively participating in The Learning Guild™️ and the Online Learning Consortium™️.
David Leaser is the founder of one of the world’s leading digital badge programs, certificate program and technologies, including cloud-based embedded learning solutions. He is a member of the 1EdTech Consortium Board advisory group for digital credentials, the national Credential As You Go Advisory Board and he provides guidance to the US Department of Labor and the US Department of Education as an employer subject matter expert. David was appointed as an Industry Fellow in the Center for the Future of Higher Education & Talent Strategy in the College of Professional Studies at Northeastern University, an American Tier 1 university. David holds a B.A. in Communications from Pepperdine University and an M.A. in Communications Management from USC’s Annenberg School.